How to make Facebook work for your business

Does your small business maintain a Facebook page? Are you thinking about venturing into social media with a presence on this ever-growing social network?

The basics of creating a marketing plan

We all know marketing is key to small business survival and success, but it can be overwhelming to know what to do to be an effective marketer.

Getting ready to advertise? Here are some how-tos

Use these steps to help draw a blueprint for your business’s advertising plan. 1. Design the framework What is the purpose of your advertising...