6 tips for better business negotiations

Negotiation, like networking, is one of life’s necessities that you either love or hate. But if it’s the latter, it doesn’t have to be that way.

Chief Everything Officer no more! 6 options to staff your growing business

Being the Chief Everything Officer is okay for some, but if you’ve got plans for growth or simply need an extra pair of hands, what are the best staffing options for your business?

3 ways to get the office equipment you need without going broke

Instead of simply buying brand new things for your office, consider some alternative ways to get what you need for little or no money.

How to make Facebook work for your business

Does your small business maintain a Facebook page? Are you thinking about venturing into social media with a presence on this ever-growing social network?

Choosing a name for your business

Choosing a business name is an important step in the business planning process. Here are some tips to help you pick, register, and protect your name.

The basics of creating a marketing plan

We all know marketing is key to small business survival and success, but it can be overwhelming to know what to do to be an effective marketer.

How to set and negotiate freelance business rates

Thinking of going it alone? Becoming a freelancer is an attractive option for many professionals, but can you make it work for you?

Venturing into a joint venture: Some need-to-know basics

These need-to-know basics should help you consider whether a joint venture is right for you and your business.

Financing your small business with a microloan

While there are some larger loan options available, many entrepreneurs — particularly freelance, online and home-based businesses — require only a few thousand dollars to get started. If this is the case for you, consider a microloan.

10 tips to help you build and grow a stand-out small business brand

A survey by the Pew Foundation which found that 71 percent of Americans view small business more favorably than any other institutions, including religious organizations.

10 ways to make your home office more productive

There are plenty of pitfalls that can distract you from getting your work done. Here we look at 10 ways to ensure you’re set up for success in your home office.

How to register your DBA business name

Naming your business is an important branding exercise, but if you choose to name your business as anything other than your own personal name, then you’ll need to register it with the appropriate authorities.

Marketing 101

In order to successfully grow your business, you’ll need to attract — and then work to retain — a large base of satisfied customers. Marketing emphasizes the value of the customer to the business, and has two guiding principles…

Getting ready to advertise? Here are some how-tos

Use these steps to help draw a blueprint for your business’s advertising plan. 1. Design the framework What is the purpose of your advertising...

Why your business needs a targeted elevator pitch

From the moment you start-up (when no one has ever heard of you), having a well-rehearsed and compelling elevator pitch can help buyers, clients and potential investors get to know you quickly.